• Serioxyl For Thinning Hair

    L’Oréal Professionnel is proud to announce our brand new product range to create beautiful thicker looking har, Serioxyl, exclusively in salons. Since getting thicker or more volumised hair is such an important issue to many people, we can breathe a sigh of relief that there is a great solution.



  • Dual Stylers

    Think smoothness and volume don’t go? That blow-dries lose their bounce in a day? Think again, with our new Dual Stylers blow-dry  gel-cream duo’s, for a blow-dry that lasts up to 72 hours*

    The gel and the cream mix at the last minute, delivering two complementary styles in one. Defined curls


  • Our New Speedy Colour Services

    Women are busier than ever, we seem to be at the mercy of the clock. That means, our time is precious – even the shortest periods of time are usually planned meticulously. What would we do with an extra hour? An extra hour in bed, at the gym or an extra hour of ‘me time’.

    That’s why we’ve


  • Tecni.ART Trends A/W 14 The Wet Look

    The Wet Look trend may be a bold style, but it’s surprisingly easy to pull off. For our Tecni.ART Trends A/W 14 shoot, we kept it soft with gentle waves and subtle make-up.

    Inspired by the Jonathon Saunders catwalk, Paul Davey from Davey Davey was recreating the trend using our versatile Tecni.ART


  • Tecni.ART Trends A/W 14 The Low Pony

    We saw the low pony at lots of shows this season. And at the Peter Pilotto A/W 14 show, the low ponytails were luxuriously long and sleek. Taking inspiration from the trend, James Galvin recreated the look for our A/W 14 Tecni.ART Trends Shoot. Pair the style with a low-backed outfit to really show it


  • Tecni.ART Trends A/W 14 The Ballerina Bun

    This season is all about the ballerina bun and we loved the laidback take on this classic style at Erdem A/W 14. Keep your bun loose and slightly dishevelled for a perfect day or evening look. Team with thick eyeliner to give this innocent style a dose of edge.

    Top stylist Vanessa Essack created


  • Tecni.ART Trends A/W 14 Feather Texture

    Perfect evening hair, the trend for feather texture hair is a modern, more glamorous take on crimping. Inspired by the style at Ashish, Jonny Engstrom from Guy Kremer, created his take on the trend at our A/W 14 Trends shoot.

    Watch our video to get Jonny Engstrom’s guide on how to recreate the look.

  • Tecni.ART Trends A/W 14 Extreme Side Parting

    At shows such as Jonathon Saunders & JW Anderson this season, side partings were extreme. To recreate the style for our Tecni.ART Trends shoot, Andrew Mulvenna softened the look with gentle waves. Pair the hairstyle with peachy make-up for an overall romantic look.

    Watch our video to find out


  • Tecni.ART Trends A/W 14 The Wave

    The wave is a great way to give body and life to long hair and this season’s waves celebrate big curls with lots of texture. Inspired by the beautifully textured waves at Mary Katrantzou, Ken Picton from Ken Picton Salon, recreated the style at our A/W 14 Tecni.ART Trends shoot.

    Watch our video for


  • How to get your salon seen, found and chosen online with Google

    At L’Oréal Professionnel we are big believers in technology. Whether that’s the latest scientific discovery for the best product results or discovering the latest news in digital media, we want to be there at the forefront.

    For our salon partners, getting found online is playing an ever important